Friday, September 18, 2026

My TENTH JOB AS LEAD PARTNER AND CONSULTANT IN EMRI-2 >>>> Professions, Checkered Career, and Lessons-14 : Vanam Jwala Narasimha Rao

 My TENTH JOB AS LEAD PARTNER 

AND CONSULTANT IN EMRI-2

With Satyam Computers Ramalinga Raju 

and CEO Venkat Changavalli

Professions, Checkered Career, and Lessons-14

Vanam Jwala Narasimha Rao 

(September 19, 2026)

EMRI (Emergency Management and Research Institute) Ambulances were designed keeping in view Patient care, Public Safety and Attendants comfort. It had the unique features like low loading height easy to load an automatic loading stretcher, economic fuel consumption, turbo engine, adequate space for patient compartment, turning radius most suitable for Indian conditions etc. Its Fabrication with Fiber Reinforced Plastic (FRP) ensured Thermoregulation, Fire Resistance, Noise Regulation.

Its space management design ensured adequate space in patient cabin, safety mechanism with help of restrains, locking mechanism for all equipment, avoiding sharp edges. Enough provision was made for waste disposal for bio and non-bio hazardous.

           Before my joining EMRI, the Erstwhile Government of Andhra Pradesh (AP), as part of ‘National Rural Health Mission-NRHM’ piloted in four districts REHTS (Rural Emergency Health Transport Services) and 122 ambulances were deployed, with NGOs operating them, from government funding.

In addition to REHTS, Government also recognized EMRI, as the State Level Nodal Agency to provide comprehensive emergency response across the state, in PPP and signed Memorandum of Understanding (MoU) on 2nd April 2005. The MoU defined the roles and responsibilities of each of them without any financial commitment from the Government.

                  Government thought of expanding the Scheme to the other 18 (Rural) districts.

At the same time almost, EMRI was planning to expand its services to rural areas, having launched the originally planned 79 ambulances, and had no clue as to how to advance. Meanwhile I joined as Lead Partner (PPP) in EMRI. The Commissioner Family Welfare who was to take a decision about REHTS expansion at that time was a committed IAS Officer CBS Venkataramana.

The number of ambulances to be rolled as part of REHTS expansion was 310. I with the support of CEO and Chairman took up the responsibility of convincing CBS to entrust the ambulances to EMRI.

Correspondence from either side eventually resulted, thanks to the proactive role of CBS, the then Chief Secretary J Harinarayan, and timely counselling of Dr AP Ranga Rao (Who among few was in the EMRI conceptual team), in the state government deciding to utilize the services of the EMRI, as the State Level Nodal Agency for operationalizing the balance of the 310 ambulances under the scheme on mutually agreed terms and conditions.

Accordingly, the 2nd MoU with the Government of AP (Erstwhile) was signed on 22nd September 2006. That was the first Major Step in the future Nationwide Expansion, and it gave me then an immense satisfaction, and sustained till now.

This was preceded by a unique Advisory Council Meeting to formalize the contents of MoU, on September 21, 2006, chaired by Chief Secretary J Harinarayan and attended by 12 other senior most IAS officers representing various departments, and that was the importance given to the EMRI 108 service then. From EMRI in addition to CEO Venkat, four others including me attended the meeting.

Subsequently in addition to the 310, the earlier 122 ambulances, through another MoU, the third was signed on October 5, 2007. Thus, by then including the 70 Ambulances owned by EMRI, the total number increased to 502. That was unimaginable and formidable then, and in it I contributed my share.

Friendship and contacts mattered more than power, notwithstanding the aspect of either convince the person in authority or get convinced (PR Concept), but do not leave anything half way through. I still remember how beyond hierarchy, whether I was in the government or outside, Commissioner CBS Venkataramana and Chief Secretary Harinarayan used to call me for clarifications before finally approving the MoUs. That was how bureaucracy looked at easing things then!

Later days another senior IAS Officer PK Agarwal as Health Principal Secretary also was of the same nature and with the same kindness. I learnt there a lot from them. What it was only Rs. 68,700/- per month per ambulance during the financial year 2007-2008, that the Government would bear, in due course had increased to 95% of actual total cost, including the expenses for other logistics, leaving the responsibility of just incurring 5% cost by EMRI.

In all these negotiations I was actively involved (Sudhakar Nukala too) and but for PK Agarwal nothing would have taken a final shape.  

In due course Government agreed to provide autonomy and operational freedom to EMRI, another landmark decision in favor of EMRI. It was also agreed in principle to expand the capacity of EMRI and a revised MoU was signed on May 5, 2008 and accordingly Government committed to provide, Rs.1,12,499/- towards its 95% share per ambulance per month.

I remember the day long discussions with PK Agarwal in his chambers, prior to this, deliberating on each and every minute aspect, trying to convincing each other, and getting convinced, and eventually arriving at the figure. Thus, from Zero contribution from government, EMRI was able to secures 95% contribution, and I claim my part of credit.

{{From my Forthcoming Book

PROFESSIONS, CHECKERED CAREER, AND LESSONS

(From Librarian to CPRO to CM KCR)

A Journey from Khangi School to Center for Excellence}}

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